Velduro @ Velofollies, A Brand High End Bike Dealers Should Not Ignore

Occasionally, a new brand enters the market that genuinely shifts expectations. Velduro is one of them, a true market disruptor.

Born in New Zealand, home to some of the world’s most demanding enduro terrain, Velduro has, in just a few months, become one of the most talked-about new entrants in the global performance e-bike sector.

Why Velduro stands out

Velduro e-bikes are built around the highly regarded DJI Avinox motor platform, paired with premium carbon frames and market-leading specifications, all at pricing designed to work for specialist retailers, not just direct-to-consumer.

These are not concept bikes or future promises. Velduro models are already:

• Winning awards at international trade shows
• Receiving consistently strong independent reviews
• Generating genuine consumer demand

Focused range, clear positioning

Velduro’s line-up is deliberately concise and commercially clear:

• Enduro eMTBs designed for serious riders
• Gravel e-bikes breaking new ground in performance and integration
• Urban e-bikes with genuine high-end engineering DNA

Key product highlights

• World-first gravel e-bike powered by the DJI Avinox motor — a genuine point of difference for specialist dealers
• The Rogue: Velduro’s flagship enduro e-MTB, combining:
• High-pivot suspension by iTrack
• Flip chips for mullet or 29” set-ups
• Adjustable progression
• Up to 172/180 mm of travel
• Downhill-capable performance without the weight penalty

Independent reviewers agree: this is not marketing hype, it’s thoughtful, future-proof engineering.

Why bike dealers should engage now

Velduro represents a rare opportunity to partner early with a brand that:

• Is technologically ahead of the curve
• Is not yet over-distributed
• Offers genuine exclusivity and margin protection
• Has founders directly involved in dealer relationships

The bikes are here. The interest is real. And the founders themselves are on hand to speak directly with retailers.

Come and see. Come and talk business.
Velduro, engineered for the next generation of performance e-bikes.